DePauw University Delivers a Meaningful Experience to New Alumni with Boxed Kit


As in-person classes were cancelled in 2020, with them went large gatherings like college graduation ceremonies. DePauw University wanted to find a way to provide their newest alumni with a positive experience amidst a tumultuous end to their college career.

DePauw wanted to find a way to show their new alumni that they were still cared for and valued using a mailed gift of engaging, on-trend items that new graduates would appreciate.


The team at Magellan Promotions helped DePauw develop a fully-branded graduation pack that included fun products that new alumni could easily show off, including a DePauw University license plate holder, a key ring, and socks.

The package also included two congratulatory letters, one from faculty and staff, and the other from their Graduates of the Last Decade Board. These letters helped further advance their connection with the university and encourage graduates to maintain their connection long after graduation.

Even the box it arrived in was branded in full color, using an image of a well-known campus building to help maintain their connection to the campus – even from home.

Outcome & Feedback:

During a time when many graduating seniors were naturally feeling like they had missed out on typical college milestones, DePauw’s package helped forge a connection at a very important time for these new alumni. It provided them with a positive, albeit unique, experience to signal the end of their college career.

The graduation pack was a hit amongst graduates, with many of them sending personal notes of appreciation to the President’s Office and sharing images and pride about DePauw on social media.

Read the Latest Blog Posts

Promo Industry Tops $25 Billion with Key Growth in Sustainability Products

Each year, the Promotional Products Association International (PPAI), collects, analyzes and reports on sales in the industry. In 2022, the Promotional Products Industry reached $25.5 billion for the first time ever! And that was a 15.6% increase in sales over 2021. The previous record for the industry was $24.7 billion in sales back in 2018. These numbers suggest that promo is no longer just rebounding from the pandemic, but now growing. They found the healthy return of small businesses, like Magellan Promotions, played a major role in that growth.  One of the key areas of growth in the promotional products

Read More »

Stepping Up for Sustainability

Consumers are more interested than ever in sustainable and eco-friendly products and learning about the businesses that make these products. A 2020 study revealed that consumers globally are four to six times more likely to purchase from and champion purpose-driven companies. And according to the 2021 Global Sustainability Study, 85 percent of people indicate they have shifted their purchase behavior toward being more sustainable in the past five years. Eco-friendly promo merch has become increasingly popular in recent years as consumers have become more conscious of their impact on the environment. In addition to being better for the environment, eco-friendly

Read More »
current promo merch trends

Current Promo Merch Trends

As promo merch evolves, we keep our ear to the ground to learn what is trending. Entering into 2023, our team reflected on what we learned at the January PPAI Expo in Vegas (our industry’s largest trade show where our production partners showcase their products) and what we have learned in conversations with clients over the past year. Through our reflection we identified a few trends that shape our recommendations. One-Piece Production As digital printing and automated workflows continue to improve, the revolution of one-piece custom imprinted products (also known as print on demand) is upon us in the promo

Read More »

Provide your name, email, and state and your dedicated Account Manager will be in touch to discuss next steps.

"*" indicates required fields

Or call us at 414.831.0184