Taylor University Builds Connections and
Gains Visibility with Mailable Yard Signs During COVID-19
During COVID-19, Taylor University was looking for a way to boost branding and help current students feel connected with campus. The mailable yard sign provided a way to meet both needs in one product.
Using elements from an integrated messaging campaign, the sign included graphics showing well-known places on campus along with the hashtag #NotDefinedByGeography.
By taking advantage of the fulfillment service provided by Magellan Promotions, the signs were mailed directly to domestic students. As the signs arrived at homes, students and families started posting photos on social media proudly displaying them, which also extended the continuous branding that yard signs provide.
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Recent Blog Posts
Fulfillment and Mailing Made Easy
Packaged promotional products sent by mail are an excellent way to create tangible connections with your audience. That’s because they have a different kind of impact. Imprinted mailers create a sense of excitement when first received, and the products included inside create continued engagement with recipients. They also provide a way to reach and activate your audience other than relying on cluttered email inboxes. However, mailers can be daunting and time-consuming to plan without the right considerations upfront. Thankfully, with our years of experience producing successful mailings, we are uniquely
Stocking a Local Community Closet to Help Provide Warmth and Comfort
Core to our company’s mission of building community through promotional products, we find ways to give back throughout the year. This winter season, our team partnered locally with James E. Dottke Project-Based Learning High School to provide apparel for their Community Closet. Open to students, families, and the neighborhood, Dottke students actively manage the closet to provide clothing, food, and essential hygiene items. After contacting our production partners about this opportunity, we received many thoughtful donations of t-shirts, polos, pants, sweatpants, sweatshirts, hats, baby clothes, and backpacks. This donation helped
Making an Impact on #GivingTuesday
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