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Promotional Products

showing affiliation through branded merch

Why I Wanted MBD Gear – A Surge In Merch

Showing affiliation through branded merch Last year my inlaws turned me on to the Morning Brew Daily podcast. It is a quick, 25-minute weekday podcast that features a millennial and Gen Z’er going through six business stories. I quickly became hooked –loved their energy, insights and found the topics interesting. And I quickly began sharing what I learned on MBD with others.        When they recently started offering merch, I wanted to get it for three reasons. First, I love referring people to the pod. This was another way for me

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Using Innovation to Reduce the Cost of Yard Sign Mailings

Reduce the Cost of Yard Sign Mailings Innovation is one of our four EPIC core values (Expertise, Partnerships, Innovation, Courageous) so we continually challenge ourselves to create innovative solutions for our clients’ needs. Colleges often give out yard signs to committed incoming students and love giving our yard signs for two key reasons: Yard signs let students and parents showcase their pride in the college decision.   The sign is a billboard in the yard, building awareness which becomes an endorsement for the college.   However, the distribution of the signs is

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Artwork and Promo Merch

Making Emotional Connections with Artwork

One of the best attributes of well-done promo merch is how the product can help the recipient feel emotionally connected to the brand. In order to best capitalize on this, we need to look at the two basic components of promo merch: the product and the artwork that goes on it.  Frequently, a lot of time is spent picking out the right product for a project or campaign. And while that is a worthwhile effort, what often adds value to the product is the artwork, as it can create emotional

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Top New Promo Merch Products 2023

Top New Products for 2023

Each January, our team is excited to attend the PPAI EXPO in Las Vegas, where we explore the new and trending promo merch products in the industry. Featuring more than 1,200 exhibitors and showcasing more than a quarter million products, we see, touch and taste a lot of promo merch! We reviewed the products that caught our eye, sampled the quality and discussed which items would have the biggest impact for our clients. Then our team compiled a list of our favorite new products for 2023! Check out our 2023

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2022 new and trending products

New & Trending Products for 2022

Each January, our team is super excited to attend the PPAI EXPO in Las Vegas where we explore the new and trending products in the industry. We commit to staying on top of trends and identifying products that are not just fun and/or cool, but will help build and strengthen communities for their targeted audiences. After each EXPO, our team creates a list of our favorite new and trending products. For 2022, we really liked 13 items, so instead of the usual top 10 list, we broke the mold and

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promo merch trends

Promo Merch Trends and Other Observations

The promotional product industry is constantly evolving with the types of products available. To stay on top of what is new and trending in the industry, every January our company attends the PPAI EXPO in Las Vegas (our industry’s largest trade show). At this event, our production partners showcase their product lines, giving us the opportunity to see, touch and sometimes even smell at over 1000 booths. This show is always a good opportunity to reflect on what promo merch trends we are seeing from a macro perspective.  After walking

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Postage Permits

We are happy to mail using a client’s USPS non-profit number. Here are a few best practices for this to go smoothly. Let our team know up front on the project so we can make sure to get the information we need right away. 

While our mail house does prefer to use their permit number for the mailing, we can use the client’s permit, If using their permit number, ensure there is enough postage to cover the mailing.

The information we need to in order to use a client’s nonprofit number includes the following:

Formatting the Mailing List

Our account team will advise on specific requirements for your project’s mailing list.  We generally recommend these best practices to format the mailing list: