Promotional Products

2022 new and trending products

New & Trending Products for 2022

Each January, our team is super excited to attend the PPAI EXPO in Las Vegas where we explore the new and trending products in the industry. We commit to staying on top of trends and identifying products that are not just fun and/or cool, but will help build and strengthen communities for their targeted audiences. After each EXPO, our team creates a list of our favorite new and trending products. For 2022, we really liked 13 items, so instead of the usual top 10 list, we broke the mold and

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promo merch trends

Promo Merch Trends and Other Observations

The promotional product industry is constantly evolving with the types of products available. To stay on top of what is new and trending in the industry, every January our company attends the PPAI EXPO in Las Vegas (our industry’s largest trade show). At this event, our production partners showcase their product lines, giving us the opportunity to see, touch and sometimes even smell at over 1000 booths. This show is always a good opportunity to reflect on what promo merch trends we are seeing from a macro perspective.  After walking

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branded-merch

Reading Roundup: Through the Merch Monocle

To make sure we’re always giving our clients the most relevant and forward-thinking solutions, we like to stay up to date on news, trends, and ideas that can empower our clients. There’s tons of great content to consume, but not enough of it talks about the value of integrating branded merch, especially since promo can help in so many ways.   Fortunately, the question “How would merch help?” is always in mind at Magellan when we read, share, watch, listen and scroll basically any professional content. So, even though most of

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swag tells your story

What The Voice Tells Us About College Recruitment and Swag

If college recruitment and admissions were ever made into a reality competition show, it might look a bit like The Voice. And it’s a singing example of how swag can tell your story. The competition starts with a small panel of industry celebrities evaluating a large group of contestants one by one based solely on a single “blind” audition. If the coaches like what they hear, they turn their chairs around to signal to the contestant, “I want you on my team.” When more than one coach “turns” for a

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Unprecedented Times in the Promotional Product Industry

Supply Chain Update – 2/22/22 As this situation continues to evolve, I wanted to provide an update on the supply chain of our production partners.   Product Availability: Lead times and availability of raw materials continue to be a challenge for our production partners. The worldwide effects of COVID remains the major factor that has slowed the system. This includes the shut down of overseas factories and ports and the challenge of factories accessing raw materials.  When the product is made, delivery to the United States is delayed with the

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Make Your Promotional Product Last 20+ Years

When it comes to marketing, nothing beats promotional products in their ability to stand the test of time. Your billboard will eventually be replaced, your ad in the newspaper will be tossed out (or if you’re lucky, used as wrapping paper by a thrifty gift-giver), and even your social media posts will get buried by newer posts.  Promotional products, on the other hand, have staying power – at least when done well.  We wanted to know what types of promotional products had that special something that made people hold onto

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